Get More Leads & Conversions For Your Businesses Products & Services At The Highest Cost Efficiency
Get Landing Page Development & Campaign Tracking For Greater Performance & Cost Efficiency
Get Protected Against Wasted Spend To Make Your Ad Spend Go Farther
Get Declining Management Fees As Marketing Campaigns Need Less Oversight Or Only Pay For erformance When They Scale
Power-Packed
Pay Per Click Marketing
On Google & Bing Ads
ATTN:Google May Be An Ally,
But It's Not Your Friend
But It's Not Your Friend
How 'Bout This Instead?
Let Power Packed PPC Be Your
Marketing Buddy With...
Let Power Packed PPC Be Your
Marketing Buddy With...
Since You're Here, Consider This...
Please contact us
about discussing your business needs
about discussing your business needs
Call For A Free Consult
Landing PagesThat Make Your Ad Dollars Count
PPC landing pages are underappreicated and underutilized. Too often, PPC advertisers naively depend on their existing websites to produce customers through their paid advertising. Many times it an fairly costly website bullt and intended for SEO. A common and potentiall debilitating approach.
In contrast, direct-reponse orioented 'dedicated landing pages' that focus on an intended action - a phone call, an email, a download, a purchase - that's its only intent. There are several huge benefits of this approach.
They adhere more strictly to Google's 'search bot' which scans the webpage for keyword relevance. This ulimately results in more and cheaper clicks. Perhaps more impoortanty, it allows proper placement of copy, image and action elements. This is an often overlooked factor with standard SEO websites.
PPC landing pages are underappreicated and underutilized. Too often, PPC advertisers naively depend on their existing websites to produce customers through their paid advertising. Many times it an fairly costly website bullt and intended for SEO. A common and potentiall debilitating approach.
In contrast, direct-reponse orioented 'dedicated landing pages' that focus on an intended action - a phone call, an email, a download, a purchase - that's its only intent. There are several huge benefits of this approach.
They adhere more strictly to Google's 'search bot' which scans the webpage for keyword relevance. This ulimately results in more and cheaper clicks. Perhaps more impoortanty, it allows proper placement of copy, image and action elements. This is an often overlooked factor with standard SEO websites.
The House Keeper Costs A Lot Less Than The Architect
Most agencies demand a flat fee or percentage of spend for the duration of a fixed contract. There are two unfairly disproportionate issues with this model.
1) Much more often than not, the essential work of a campaign mager is very front-loaded. The campaign build inlviolves keywrord research, camapign structuring, ad copy creaation, tracking tag placements and other assorted activities and know-how.
2) After that, unless the offer changes in nature, there are sales and specials to be dealth with, maybe it's hyper seasonal, a very significant portion of a robustly constructed campaign has alrady been developed.
Too often when looking through an "activity report" after month three or so, there's very little actual work, yet you're paying an invoice hundreds or thousands of dollars. General reporting and maintencace needn't be equal to intial campaign contruction. Eventually your monthly bill becomes the ad agencies' hourly rate.
Most agencies demand a flat fee or percentage of spend for the duration of a fixed contract. There are two unfairly disproportionate issues with this model.
1) Much more often than not, the essential work of a campaign mager is very front-loaded. The campaign build inlviolves keywrord research, camapign structuring, ad copy creaation, tracking tag placements and other assorted activities and know-how.
2) After that, unless the offer changes in nature, there are sales and specials to be dealth with, maybe it's hyper seasonal, a very significant portion of a robustly constructed campaign has alrady been developed.
Too often when looking through an "activity report" after month three or so, there's very little actual work, yet you're paying an invoice hundreds or thousands of dollars. General reporting and maintencace needn't be equal to intial campaign contruction. Eventually your monthly bill becomes the ad agencies' hourly rate.
Powerful & Copst-Efficient Pay Per Click Demand Generation
Meeting your prospect where they're at in their "state of awareness" is priority one in a succesful paid search campaign. And that objective may vary dependent on your prospects place in the marketing funnel.
Properly structured campaigns will filter out the waste so incoming leads will be purified and qualified. That means less wasted time on off-the-mark queries and more buyers looking for your offer.
Your marketing campaigns will save budget and serve ads to more qualified prospects which means more conversions at less cost.
Meeting your prospect where they're at in their "state of awareness" is priority one in a succesful paid search campaign. And that objective may vary dependent on your prospects place in the marketing funnel.
Properly structured campaigns will filter out the waste so incoming leads will be purified and qualified. That means less wasted time on off-the-mark queries and more buyers looking for your offer.
Your marketing campaigns will save budget and serve ads to more qualified prospects which means more conversions at less cost.
